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Eric Freeland

Vice President | Digital Transformation | Audience Strategy | Public Media Leadership

Executive leader with more than two decades of experience transforming legacy media organizations into audience-centered, multiplatform enterprises. Proven success leading digital transformation, audience strategy, and cross-functional teams to strengthen mission impact, expand audience engagement, and deliver measurable business results.

 

Career experience spans Detroit PBS, PBS, The Associated Press, and WJLA-TV/ABC in Washington, D.C.

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Professional Summary

Digital & Social Strategies

Spearhead innovative digital content and marketing strategies for websites and social platforms at major media companies

Team & Project Leadership

Manage million-dollar budgets and projects; strategic planning and tactical execution; results-focused team player and leader

Digital Platform 
Development

Provide strategic leadership to launch content experiences on web, mobile, and OTT platforms

Client & Partner Relations

Manage strategic relationships with C-level stakeholders at affiliate stations, production partners, and vendors

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